LISTEN: MITZI PERDUE Previews Her New Book, How to Make Your Family Business Last

Listen as Larry spoke with Mitzi Perdue, wife to the late Frank Perdue, regarding her new book, How to Make Your Family Business Last.

Click HERE to learn more about Perdue’s new book.

A synopsis of the book is below:

Only 30% of family business will make it to the next generation. The fact that so many businesses fail to make the transition to the next generation–the usual cause is family strife–means problems not only for the families involved, but for the entire global economy. What Can Be Done Mitzi Perdue’s book, HOW TO MAKE YOUR FAMILY BUSINESS LAST, addresses the issue. She gives practical advice on how a family businesses can develop a culture that supports keeping the family business in the family. Her advice can be useful to any multi-generational family. Her I’ve-lived-it experience comes from membership in two long-lasting family enterprises. Her family of origin began in 1890 with the Henderson Estate Company, forerunner of the Sheraton Hotels which her father co-founded. Perdue Farms (she’s Frank Perdue’s widow) began in 1920. The secret for the longevity of both families is: neither the Hendersons nor the Perdues left their family’s legacy to chance. [Read More]

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